Neil Gaiman’s Cheesecake Manufacturing unit stunt raises $100okay for refugees · Newswire · The A.V. Membership

Given the variety of dumb issues individuals do on the web, usually free of charge, it’s all the time good to see the ability of LOL-random be harnessed for good. Working example: a motion that’s raised greater than $100,000 for the United Nations’ refugee reduction company, primarily based on people wanting to hear Neil Gaiman read about cheesecakes.

The #NeilCake drive began, clearly, on Twitter, that magical place the place the idea-to-output window is so small as to make aware thought each wasted and extraneous. Just a few weeks in the past, a fan used the platform to ask the American Gods writer whether or not he would do a dwell studying of the whole huge menu of cream-cheese-and-sugar depot The Cheesecake Manufacturing unit, in change for a $500,000 donation to a charity of his alternative. Gaiman gamely agreed, and the fundraising started.

And whereas the hassle fell in need of its purpose, the group nonetheless managed to interrupt the six-figure mark, which is fairly wonderful for a neighborhood effort the place the neighborhood is “Neil Gaiman followers with a weird fixation on eight,000-calorie dessert gadgets.” The final huge donation even managed so as to add in some side-nerdery as properly, with a last-minute $10,000 examine coming from “Max and Kinga,” the names of the new bad guys from Mystery Science Theater 3000.

It stays to be seen whether or not the $100,000 will probably be sufficient to get Gaiman to deal with followers to a full rendition of “Toasted Marshmallow S’mores Galore,” or if there‘ll be some form of menu-limiting compromise put in place as a substitute.

[via The Los Angeles Times]

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