JAY-Z heads to Jamaica for “Bam,” the third visible off of four:44 · Newswire · The A.V. Membership

In what’s changing into an everyday weekly factor, JAY-Z has now launched the third “brief movie”—i.e., music video—for his album four:44. Like the opposite two (“The Story Of O.J.” and “four:44”), the total model of the video will begin as a Tidal unique, however you’ll be able to watch a preview beneath. (Additionally, we simply seen that each one the previews for these movies are 44 seconds lengthy, as a result of Jay is seemingly very, very decided to stay to his numerical theme.)

That is the primary of the four:44 movies to prominently function the person himself, wandering Kingston, Jamaica and dipping into the native tradition. The video additionally options Sister Nancy and Damian Marley, son of Bob (each of whom additionally seem on the track itself), as the 2 males focus on the influence of reggae on rap.

[through Vulture]



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